For a hearty meal at a low price…
Baekjewon Old Bulgogi
The foods that best represent Korea include kimchi, bulgogi, and bibimbap. Among them, bulgogi, a dish of sliced meat marinated in sweet soy sauce and then barbequed, is the favorite of foreigners. ‘Baekjewon Old Bulgogi’ located in Dongchun-dong, Yeonsu-gu, Incheon, follows the ‘Seolamyeok’ recipe, the original bulgogi, to recreate the traditional Korean-style dish.
Writer Lee Hyun-joo
Photographer Jeong Dong-myeon
Entering the restaurant, servers in clean uniforms greet the guests with a big smile. The neat interior makes the place look like an expensive Korean Table d’hote restaurant, making some guests worry about breaking their budgets. Their worries, however, subside when they see the menu. The prices for ‘bulgogi,’ a recreation of the traditional Korean taste, and the warm ‘Hanu (native Korean beef) healthy broth’ are both available for a modest price.
Although ‘Baekjewon Old Bulgogi’ just opened this March, it quickly became famous for its ‘delicious rice.’ Using the ‘rice polisher’ at the entrance of the restaurant, ‘Baekjewon Old Bulgogi’ pounds and polishes its rice every day. The bud of the rice used in the restaurant is alive, presenting a delightful flavor. Rice bran from the polisher is handed out to guests for free. Manager Choi Mi-ae commented, “The main concept of our restaurant is ‘health.’ All dishes are prepared ‘healthy.’ For instance, we grind whole anchovies and shrimp to make them into powdered seasonings used in all of our broths. All seasonings we use are natural, and we only serve handmade foods to our guests.” There is a saying, ‘The ultimate Koreanstyle is the ultimate universal-style.’ If you want to try the most universal-style food, you should visit ‘Baekjewon Old Bulgogi’ where bulgogi, the most Korean-style food, is prepared using only traditional recipes.